From print and online publications to special events, NACAC offers many options to advertise your organization or product with our more than 10,000 members—high school counselors, college and university admission representatives, independent consultants, and other admission professionals dedicated to serving students in the high school-to-college transition.
If you don’t see the opportunity you had in mind—and for the latest specials—contact advertising@nacacnet.org. We’ll help you find advertising that meets your needs.
Online Employment Ads
Post your job ads on our Career Opportunities Web page, a well-known resource for college admission professionals around the world. NACAC will post your ad within five working days of when you complete the online registration form, and your ad will stay live for 30 days. Ads cost $200 for the first 200 words and $1 for every word after that.
Need more information? advertising@nacacnet.org.
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A quarterly, print publication the Journal of College Admission is sent to more than 10,000 NACAC members. With a mission to support and advance the work of the association and college admission counseling professionals, the Journal of College Admission is renowned for providing members with lively, challenging discourse on issues relevant to the admission counseling field.
See the Journal rates for details on ad specifications, and submit the Ad Agreement Form to reserve your ad.
The deadlines to submit ads to the Journal are as follows:
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Winter: November 1
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Spring: February 1
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Summer: May 1
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Fall: August 1
Ad Specifications and Rates
Journal ads are printed in four color. See specs and rates below.
Ad specifications:
- Full page: 8.5 x 11” with .125” bleeds
- Half Page: 7.5 x 4.75”
- Quarter Page: 3.5 x 4.75”
Rates for 2007-2008:
Frequency
|
One issue |
Two issues |
| Full page |
$3,000 |
$2,500 each |
| Half page |
$1,500 |
$1,250 each |
| Quarter page |
$750 |
$500 each |
Advertise in the Bulletin and the Journal of College Admission and save:
- Full page: $100 off
- Half page: $75 off
- Quarter page: $50 off
Note: Please alert both the Journal editor and the Bulletin editor for this discount.
Need more information? journal@nacacnet.org
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NACAC’s e-newsletter, the Bulletin, is published twice a month. A password-protected member benefit, the Bulletin is available online to all NACAC members, keeping them up-to-date on the latest news in the profession and in the association.
Submit ads by the first of the month for that month’s newsletter. See the Bulletin Rate Card for details on ad specifications, and submit the Ad Agreement Form to reserve your ad.
Need more information? bulletin@nacacnet.org
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Individuals, firms and agencies can request to rent lists with NACAC member information to market products and services, conduct nonprofit research and to share professional information. You can purchase the entire list, or specify college/university or secondary school members. Special selections are also available, including national conference registrants. See the application for details.
Need more information? DMTCenter@nacacnet.org
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Meet face-to-face with more than 4,500 NACAC members at NACAC’s national conference. Held in the fall, the conference allows organizations a unique experience to promote their organization and products to NACAC members. Exhibitor packages vary, but some the benefits include:
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Booths in the exhibit hall
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Ads in the Exhibitor Guidebook
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Ads in the Bulletin
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Conference attendee mailing lists.
Need more information? exhibits@nacacnet.org
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National Conference Sponsors
To enhance your exhibit hall presence at the conference, you can go one step further and become a sponsor. By contributing $5,000 to $10,000 +, your organization can become a conference sponsor with the following benefits and more:
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Recognition in the Bulletin, Conference Program Book, Exhibitor Guidebook, and on-site conference newsletter
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Signage and sponsorship recognition at the conference
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Links to your organization’s Web site from NACAC’s Web site.
See the National Conference Sponsorship Agreement Form and the Sponsorship Opportunities Web page for more details.
National College Fair Sponsors
With fairs held across the country, National College Fair and Performing and Visual Arts Fair contributors reach approximately 8,000 college-bound and decision-making students and their parents who attend each fair. See the Sponsorship Web page for details.
Need more information? martman@nacacnet.org
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- What percentage of NACAC members work in secondary versus postsecondary schools?
Of NACAC’s more than 10,000 members, approximately 52 percent are from colleges or universities; 34 percent are from secondary schools; and 14 percent are independent counselors, retired members and nonprofit organizations/agencies.
- Do I have to be a member of NACAC to advertise?
No, advertising is not restricted to NACAC members. However, all ads must be in professional relevance to NACAC members and are subject to approval.
- I am a NACAC member. Do I receive a discount?
No, there are no member discounts for advertising.
The National Association for College Admission Counseling
1631 Prince St.
Alexandria, VA 22314
- What file type should I submit my ad as?
For the Journal, send TIFF, PDF or EPS files with the images embedded. For the Bulletin, send GIF files.
- Are NACAC ads net or gross?
All NACAC ads are net. There are no agency discounts.
- Will NACAC help me create my ad?
Yes, NACAC staff members can help you create your ad for the Bulletin or Journal for a charge of $150 with the text and graphics you provide, additional edits not included. If you need help with your ad, be sure to contact the editor well in advance of the ad deadline.
- When do I pay for my ad?
After the ad’s publication, NACAC will send you an invoice and a copy of your published ad.
- How do I know if my online job ad was submitted?
When you submit your job ad, you will receive a confirmation page. Please print this page for your records. If you are still concerned, you can check back the next day to see if it's posted, or you can call 703/836-2222 ext. 107.
- Will NACAC correct my typos or other errors?
NACAC will make every effort to contact advertisers about potential problems. However, we are not responsible for typographical errors, printing errors due to the improper formatting of the advertisement or incorrect information.
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